Choosing a Miami Real Estate Agent in 2020: How to Pick the Best Realtor in Miami?
Choosing the best Realtor In Miami – Why it Matters!!
Everyone who lives in Miami knows a realtor and buyers or sellers often hire a person that is close to them. Many people feel obliged to hire that family member or friend without questioning their skills. This is odd, given the importance of a real estate investment / divestment (sales). Ask yourself: “Would I use a wealth manager without the necessary skills?” Am I being overdramatic? I dont think so! A good Miami real estate agent will make all the difference in your bank account.
The Best Realtor in Miami is the One with the Most Knowledge of the Market
If you are reading this, then you are probably looking for an agent. For a buyer it should be clear that the agent with the most knowledge and understanding of the market (analytical, economic and human), would be the one you call. You want to hire the agent who knows the market and the numbers, the agent who can make sure you do not overpay for a property and the agent who understands where we are in the real estate cycle. Knowing the real estate cycle and its previous bottom and peak prices means you can anticipate at what price point you are getting a good deal and at what price point you are buying at the peak of the market. With other words: you need a real estate market analyst!
We have 10+ years of experience in the Miami real estate business and we are top producers with nearly $100M in annual sales. We have studied the market for over ten years and understand the pro’s and the con’s of each moment within the real estate lifecycle. Among clients, readers and industry peers we are known as market analysts and our real estate blogs, videos, reports and forecasts have provided us with a prominent name in the Miami real estate industry. As market analysts we not only understand the numbers, but we understand the human behavior behind the numbers. Take a look at our reports and you will see it’s not just numbers; it’s a dialogue that explains the human behavior and macro-economic factors behind the data. If knowledge is power than we could be considered the most powerful team of agents in Miami, at least by analytical standards. We have been writing articles and supremely detailed ‘actionable’ reports (Including the more recent 2019 Miami real estate forecast and the 2020 Q2 and Q3 Miami Real Estate Report) for over a decade now. I say actionable because our reports do not just give a bunch of arbitrary statistics, but actual actionable advice for buyers and sellers specific to their price point).
Choose from All Miami Homes, not just what is on the Market
Why limit yourself to listed Miami homes if we can offer you so much more. Many of our clients bought a house that wasn’t even on the market. As a team we will go out of our way to find your dream house even if it means approaching owners of off-market properties. We have a large database of Miami home owners and we often reach out to specific off-market properties upon request of potential buyers. Moreover as top producing Miami realtors we are constantly in contact with other agents communicating which new product is coming up and as a result we know about new properties before anyone else does.
Market Analytics Tools
Finally we would like to share our Market Analytics tools with you, tools that help us with creating our reports and that are one of the main reasons our site is so heavily trafficked and buyers trust our market knowledge.
In part 5 of our 2020 Miami Real Estate Report we discuss our analytical tools and software. Here are the direct links for the Neighborhood Economic Health score and the Advanced Analytics. If you are looking to buy a Miami condo then using our Condo Geeks tool will be of the essence. Condo Geeks is a brand new and sophisticated tool, which is essentially a Bloomberg terminal for real estate. The tool empowers you to analyze entire neighborhoods, individual condos or a selection of condos. It provides users with the ability to look at the performance of a neighborhood / condo over time (amount of sales, prices per SF, discounts given and days on market) or to compare neighborhoods / condos to one another. It is essentially the best tool for consumers to see whether a market is going up, down or remains static and to select the best performing condo. This is really the most advanced tool we could deliver and will be extremely helpful in finding the best Miami condos to invest in. Miami condo investments have never been this smart!
The Best Realtor in Miami is the One with the Best Online Presence and Local Exposure
For selling Miami real estate you need a strong marketing mind. Someone who has a broad outreach, who talks to agents and buyers around the globe and does not limit him or herself to merely Miami buyers.You need a Miami real estate agent who does not rely on the MLS to have your property sold, but takes it the extra mile with videos, flyers and a large database of buyers.
Our Digital Marketing
Miami is a global city and buyers often come from out of town, so you don’t want to limit yourself to an agent whose reach is only hyper local; relocating is a big element and foreign buyers are a big factor. This is why we created the relocation campaigns, the annual reports and weekly blogs based on what people are searching for. 98% Of searches start online, so if you don’t have a strong digital footprint you are already behind. The best Miami listing agent is whomever has national and global reach and that is what we have to offer.
Currently we attract around 25,000 visitors a month to our site and 100 new subscribers every week!
This is quite simply one of the most highly trafficked real estate sites in the whole of Miami.
Our fundamental goal is to expose your property to the right audience with the right message. It is about targeting a specific audience such as investors, tax refugees or relocating families with geo-specific campaigns and the right message. As you might know these days most buyers are relocation buyers coming for the high tax states (mostly the northeast) who are looking for good quality homes near Miami’s best private schools in Miami’s safest areas. We know how to target these relocation buyers and how to keep them interested as we offer very specific and targeted videos and blogs. I invite you to google important search terms like “Relocating to Miami” or “Coral Gables homes for sale” and you will see our website ranks numbers one. We are also number one for important terms like: “The Best Miami Private schools”, “The best gated communities in Miami/Coral Gables” or “The safest areas in Miami”, which is something that most relocation buyers search for before they start looking for specific real estate options. This is how the majority finds us!
Engaging with Potential Buyers
Our unique and rich information has earned us a dominant number 1 spot for almost all Miami real estate related key words in the world’s most used search engines. With our real estate reports, real estate forecasts and relocation guides we capture buyers from all over the globe who trust our opinion and who reach out to us for advice and guidance. Underpinning the strong digital footprint is the digital expertise when it comes to specific marketing campaigns. Our Funnel Campaigns, Retargeting, effective ranking on Google for long tail key phrases and geo specific adverts (to name a few) are leading large amounts of potential buyers to the site. These potential buyers have to subscribe to our site and they will receive a personal phone call as well as our e-mail blasts. As we get many new subscribers to the website I have a very large database of buyers who are actively looking for high quality homes in a very competitive market. One of the reasons I sell my properties very fast is because I pre-market them to my database and a short list of buyers I have in mind for every new listing I take on.
Traditional Marketing and Social Media
When we take on a listing we write a targeted blog and create a professional video. We will send professionally designed email flyers to local agents, buyers as well as top producing agents around the country in cities like NY, LA and Chicago. We also often personally call Miami’s top agents to inform them about the new listing.
Targeted blogs can be a blog about your property, but also a blog on the desirability of your type of property. In case your home is located in a gated community we will write an article on your gated community, which then features your home. When you are selling a golf course home we will write an article on Golf Course homes featuring your listings and so on. These blogs will then be published on our social media, shared with our buyers and often we will have digital campaigns to reach the right audience (buyers).
Exclusive listing videos and 3D Tours
We hire a professional photographer and videographer to shoot your property. Please find below two exclusive listing videos we have used for our marketing, which in times of Covid are complemented by a professional 3D Virtual Tour.
The David Siddons Group posts on several social media on a daily basis. We are also able to leverage the social media channels of Douglas Elliman and several other large real estate accounts. We have access to the Instagram accounts (depending availability) of @theDavidsiddonsgroup (22K and growing fast), @DouglasElliman (167K followers), @DouglasEllimanFlorida (35K followers), @luxury_homes (1,1M followers) and @bossestate (195K followers)